lululemon
Visual Merchandising
Experience with Visual Merchandising showcases success in storytelling through designing locations, utilizing color theory, styling displays, and blending business needs and aesthetic.
Each week, stories and destinations within the store are updated to match company-wide themes, while personalizing through product and floor layout.
Accessory Destination, featuring a newly organized layout, adding a higher shelf to allow space for hung accessories.
Color layout of product with "pop" of color in top display as well.
On The Move focused display in the front, featuring layers, a monochromatic sweat set, and duffel bag. In the back, a display that features a white and navy outfit with a hat in hand and sweater wrapped around shoulders for outfitting opportunities and increased personality.
Hiking story, with colors balanced between table and displays.
Relaxed outfit focused display
Displays and layout of "Hot Wall" to balance colors throughout, and push layering ability.
"Hot Table" featuring new colorful items, balanced out with neutrals to create outfitting opportunities
Display to match color-heavy table, with pairing of black to tone down
Close up of accessory details on table